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However, the starting economy emphasizes the whole process of chain development, which not only brings short-term effects such as new product release activities and brand display to the city, but more importantly, it forms an industrial ecosystem around new products, new formats, new models, and the gathering of first stores and headquarters, and gradually builds a complete system network of new product research and development, release, display, promotion and sales.Enhance brand image: enterprises can quickly establish and enhance brand image and enhance market competitiveness through initial activities.The starting economy has three characteristics:

Why should we actively develop the starting economy?What is the starting economy?Study times gave a more detailed explanation on "what is the first economy" in his previous article. The starting economy covers the whole chain development process from the first release of products or services, the first exhibition to the first landing of stores, the first establishment of R&D centers, and then the establishment of corporate headquarters.

In recent years, in addition to going overseas, Beijing, Shenzhen, Guangzhou, Chengdu, Wuhan and other cities have introduced policies to support the development of the first-time economy, aiming at giving full play to the role of the first-time economy in gathering customers, driving the entire local industrial chain and empowering regional economic and social development. Then, why should we actively develop the starting economy? Study times pointed out that it is of great value to actively develop the starting economy.Leading and trendy: The first-time economy has the characteristics of fashion, quality and trendy, which meets the requirements of consumption upgrading and high-quality development and is an important embodiment of regional business vitality and innovation ability.The first-time economy began with the "first store economy": in 2015, Shanghai took the lead in proposing to seize the first store economy. In July, 2024, the Decision of the Third Plenary Session of the Twentieth Central Committee made a systematic arrangement for "building a unified national market", which specifically mentioned "actively promoting the initial economy".